The influence of social media on the structure of an organization

Organizational structure has a close association with an organization’s success and development. An organization can be structured in multiple ways, depending on market conditions, organizational goals, business strategies, management, etc. Irrespective of the type, the structure of an organization will determine the modes in which it performs and operates. With the widespread integration of social media, […]

5 Ways to Nail Copywriting with Hashtags

Hashtags are everywhere nowadays. It doesn’t matter which social media platform you use for your daily activity; you will see hashtags everywhere. When you want to find more about a specific topic, which is one of the first search methods you use? Hashtags, of course. When you are a marketer, you know very well that […]

5 Tips for Adding Localization Using Hashtags

Outside the content strategy, hashtags are the next best strategy to make your message visible and let people know about your business. Moreover, whether you have a new business to develop or you just want to strengthen your position on the market, you need localization to reach your target audience. Thanks to localization you are […]

10 Top Tips for Producing Creative Content on Your Social Networks

Social media is just that – it’s social. And while “social” means informal, entertaining, and even inspirational text, today’s content consumer is just not that much “into” reading stuff. He prefers relevant content that employs lots of visuals and other audio-visual media – seeing rather than reading. And, content marketers know this. There are more […]

Hashtag Marketing in Social Media: The History and All Its Secrets

Whenever you click on a hashtag on Facebook, Instagram or any other social network, it’s like you enter a new world. In recent years, we can’t imagine social media without hashtags. Every post gets its identity and place in the social media world through its accompanying hashtags. But how did the movement start? Why do […]

Tips on Choosing Trendy Hashtags for Instagram

Recent statistics show that Instagram has one billion of monthly active users. To communicate effectively with that amount of users and execute Instagram marketing campaigns successfully, it’s essential to learn the language of Instagram – hashtags. A hashtag is a hash symbol (#) with a keyword or a phrase, for example, #business #fashion #sunday. Its […]

Monitoring Content Promotion and Progress on Social Media: 5 Industry Tips

   “Content builds relationships. Relationships are built on trust. Trust drives revenue.” –  Andrew Davis The quote highlights how things work in content marketing. You got to build relationships and monitor your clients based on their behaviorism closely. Merely creating a brilliant content isn’t really the kind of brilliance one should look for. Rather, content […]

5 Unconventional Hashtag Tactics Marketers Love

Guest Post by Jedda Cain Twenty years earlier, if someone told you that it is possible to get your message across the globe using just a hashtag, you might have found that hard to believe. Well, we have seen what kind of impact #IceBucketChallenge or #BlackLivesMatter had on the society in the past few years. As […]

Innovative Ways to Use Hashtags for Business Promotion

Guest Post by Arif Rashid Using hashtags for your business can bring you many benefits. Read this blog to know how you can use the hashtags in various ways to promote your business. Use Hashtags to Promote Your Brand #tbt, #photooftheday, #instagood, are some of the hashtags that you see every day on social media. But, […]

6 Questions You Need To Answer in Your Social Media Bio

Social media bios have replaced business cards – they are a short, punchy way to say a lot about yourself. Your Social media bio is one of the first things you need to add to your profiles – especially if your plan is to use that page or profile as your promotion device. Your bio […]