World Cup Hashtag Marketing: Lessons To Learn

by Filip Simonovski and Dan Mazzini With the World Cup behind us, it is time for social media marketers and analysts to take a step back and look at what can be learned from this great event, where we have seen some awesome examples of brand interaction. As a starting point, we created a map …

Hashtag Intelligence beta: PDF Reports

Web interfaces have a great advantage over printed reports: You can interact with data, and this makes it easy to show a lot more information in an easy to access way. This is why we organized our Hashtag Intelligence web interface starting from a high-level view, and then allowing you to drill down to the …

Keeping Track Of Your Hashtag Health Status

When you’re using a hashtag for a marketing campaign, you need to keep track of its health status. Some of the fundamental questions are: How is the hashtag adoption going? Are the generated impressions growing as they should? What is the sentiment around it? How are our own promoters doing? Who is using the right tactics? …

Finding & Connecting With Hashtags Influencers

The shortest path to becoming an influencer for an existing hashtag is to connect with its current influencers. And the shortest path to getting a new hashtag off the ground is to connect with relevant influencers who would be interested in promoting it. Given these premises, it’s hardly a surprise that the most used area of our Hashtag …

Hashtagify Blog Contest: And The Winner Is….

…Katie Williams, with her great post Personal Branding 101: How to Use Hashtags to Become a Top Twitter Influencer Participating in this contest has been amazing. It’s not only helped me to hone my writing skills, but also introduced me to Hashtagify, which is truly an excellent tool that I use to monitor various campaigns Katie added …

Hashtagify.me Blog Contest: Vote Your Posts!

UPDATE Vote is closed. Many thanks to everybody who voted! If you’re a registered user on hashtagify.me, please help us choose the winner for our $4,000 contest: Vote for the posts you like the most! The Event Hashtag : A Very Rough Guide Twitter: Celebrities vs. Things That Really Matter Big Ten football network: Who …

Even #introverts can profitably use #hashtags

This post by Patricia Weber is an entry to our $4,000 Blogging Contest. Patricia is an author, speaker and coach inspiring and supporting introverts and baby boomers to access more energy to live life at full-throttle. As an internationally recognized introvert authority in print, on radio and podcasts, she blogs at www.patricia-weber.com about her upcoming …

Maximize Your Brand’s Reach On Twitter Using Social Network Analysis

This post by Randy Olson is an entry to our $4,000 Blogging Contest. Randy is a third-year Computer Science & Engineering Ph.D. student at Michigan State University working in Dr. Chris Adami’s research lab. According to an August 2013 PEW report, 18% of all internet users use Twitter on a regular basis. That equates to roughly 500 million …

Personal Branding 101: How to Use Hashtags to Become a Top Twitter Influencer

This post by Katie Williams is an entry to our $4,000 Blogging Contest. Katie serves as the International Marketing Manager of eFaqt, an education-tech startup in Amsterdam. She uses Hashtagify to analyze trending hashtags, and evaluate the success of various marketing campaigns. In today’s hyper-connected world it’s not enough to be well-connected in “real life”; if you seek …

SEO and SMM: Which Hashtags Should You Use?

This post by Kristi Kellogg is an entry to our $4,000 Blogging Contest. Kristi is a content strategist at Bruce Clay, Inc., journalist and social (media) butterfly. Her articles appear in newspapers, magazines, across the Internet and in the book Content Marketing Strategies for Professionals. A tweet without a hashtag is a wasted opportunity. Hashtags …