Social media no doubt has made our lives easier. Whether one wants to promote their business or simply put forward their talents, social media platforms can help them reach heights. Photography is a similar talent/ business that has emerged nowadays through social media. You might have seen beautiful pictures pouring out of social media profiles, …

Social media is one of today’s most tapped marketing platforms. And among the social media sites, one of the top performers for marketing is Twitter. In order for you to be able to get the maximum results out of your Twitter marketing initiative, you will need to come up with a strategy that is targeted …

Hashtags became an established marketing tool, as both people and brands from all over the world are currently using hashtags to get access to various benefits. It first started in August 2007, when Chris Messina posted the first hashtag on Twitter ( #barcamp, with the purpose of gathering online exchanges and relevant discussions regarding Barcamp, …

Creating the next trending hashtag is easier said than done. Many of the attempts will never be seen again. It’s an art with a lot more to it than it would seem. If you can nail all of the contributing factors it will massively improve the chances of your hashtag starting to trend. Why Hashtag? …

The power of hashtags is well known among all marketers. Hashtags aren’t a new trend, but rather a powerful tool that is used on a daily basis by social users for quite some years now. Many well-known brands like Nike (#justdoit), Lay’s (#lifeneedsflavor), or Coca-Cola (#shareacoke) have skyrocketed their brand’s reach using the power of …

How are you dealing with weekends? As a marketer, entrepreneur, or social media manager, you’re responsible for managing and performing effective campaigns 24/7. “While most companies keep their marketing approach general, there are many others who are specifically improving their weekend campaigns, in order to maximize the impact of their promotion and the quality of …

In the current digital environment, hashtags are used all the times in various social media platforms. However, it is of significance that they are used appropriately so that the marketing campaign is targeted in an enhanced manner. If hashtags are used with suitable strategies in place, there are a lot of benefits that can be …

Social media contests are a great way to engage the audience and popularize your brand online. On average, brands acquire around 34% of new followers using this digital marketing tactic, which makes it one of the most effective models of lead generation. You also need to know that people, who use hashtag marketing with the …

If you’ve been on social media for any amount of time, then you know just how important hashtags are. They are on practically every social media platform out there, from Facebook to Google+. Now YouTube is joining the party by making them more visible. To be more specific, YouTube, which is owned by Google, has …

Ever since social media channels were used for business marketing, there has been a great importance of all the social networks in the global market. From entrepreneurs and marketers, all pursued social media marketing as one of the most important tools for business promotions. A survey on Statista reveals that social media plays an effective …